Take Your Social Media Presence to the Next Level
At The Social Practice Academy, we help healthcare professionals grow their brand, attract more patients, and show up confidently online—starting with two powerful (and free) tools to get you moving.
Our approach
At The Social Practice Academy, our approach is simple, strategic, and results-driven. We understand the unique challenges healthcare professionals face when building an online presence, which is why we’ve created a step-by-step system tailored specifically for your industry. Through clear instruction, practical tools, and real-world examples, we help you master social media with confidence—without the overwhelm. Whether you’re just starting out or looking to refine your strategy, we’ll guide you every step of the way.
📚 What You’ll Learn Inside the Course
A 4-part framework designed to help healthcare professionals grow online with clarity, strategy, and confidence.
Build a Strong Foundation
Set up your profiles the right way and learn why social media is essential for your practice.
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Platform breakdowns (IG, FB, YouTube, TikTok)
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Profile optimization
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Understanding your audience
Master Engaging Content
Create high-performing Reels, Stories, and posts—even if you're not creative or tech-savvy.
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What to post & when
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Viral hooks, captions & storytelling
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Content types: Reels, Carousels, Stories, Long-form
Grow with Strategy
Go beyond the basics with growth tactics, collaboration techniques, and performance tracking.
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Organic growth strategies
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Hashtags, trends, and algorithm insights
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Influencer partnerships & metrics
Convert Followers into Patients
Use your content to build trust, generate leads, and drive real results for your practice.
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Lead generation & email collection
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Promoting services the right way
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Handling feedback & creating a sustainable system
Contiuing Education Credit
The Social Practice Academy is approved for informal (Class II) continuing education hours for most healthcare professionals.
Whether you're a chiropractor, physical therapist, physician, or other licensed provider, this course may count toward your license renewal requirements under non-formal education or self-study hours.
đź“Ś Always check with your state board or licensing agency to confirm specific eligibility.
Have questions about CE credit?
đź“© Email us at [email protected]
All the tools you need to build an online business
From social media strategy and content planning to lead generation and patient conversion, The Social Practice Academy gives you everything you need to grow your brand and business online. With step-by-step video lessons, downloadable resources, and proven frameworks, you'll have the confidence and clarity to market your practice effectively—without relying on guesswork or expensive agencies.
Step-by-Step Strategies That Work
No fluff. Just proven methods tailored for healthcare professionals to grow their presence and attract more patients.
Content Creation Made Simple
Master Reels, Stories, Posts, and more with easy-to-follow training—even if you're not tech-savvy or creative.
Build a Brand That Converts
Learn how to turn followers into loyal patients by creating content that builds trust and drives real results.
"The 90-minute strategy session was exactly what I needed. I completely revamped my bio, link-in-bio, and funnel. And now everything finally reflects who I am and what I do. Patrick made the whole process feel simple and strategic. If you're stuck or don't know where to start, this is the place to begin."
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-Dr. Kurt Brewer, Men's Health Clinic Owner
“I learned so much from just one session with Dr. Pat. From the very beginning, he was clear, concise, and incredibly organized. I appreciated his honesty and straightforward advice—he not only showed me what I should be doing but also pointed out what I’ve been doing wrong. I’m confident I’ll save a lot of money and attract more patients thanks to his guidance. Highly recommend working with him!”
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-Dr. Michael Veerman, Multiple Clinics Owner
"Before joining The Social Practice Academy, I had no idea how to use Instagram to grow my practice. Patrick’s strategies were clear, effective, and tailored specifically to healthcare. Within just a few weeks, I saw a noticeable increase in engagement, new patient inquiries, and overall confidence in posting. This course is a game-changer for any medical professional looking to grow online.”
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-Dr. Palak Modi, Chiropractor
Who is this course for?
What if I'm not tech-savvy or new to social media?
What platforms does the course cover?
How long will I have access to the course?
Will I receive continuing education credits for this course?
Meet the Founder
Patrick Malartsik is a chiropractor, social media strategist, and the founder of The Social Practice Academy.
After building a thriving healthcare brand online and helping hundreds of providers grow their presence with purpose, Patrick launched this academy to give medical professionals the tools, strategy, and confidence to succeed on social media—without the confusion or burnout.
Through clear frameworks and proven systems, he helps doctors grow their brand and practice with clarity, authenticity, and measurable results. Whether you're just getting started or ready to scale, Patrick’s mission is simple: help you show up online the right way—and win.
